Marketplace Understanding
Whether it involves defining, refining, or redefining your business or market, Tandem Thinkers brings fresh thinking, innovation, and experience to the table. Qualifying and quantifying market potential for new product introductions as diverse as energy management, garden flagstone, and books, is one of our core strengths.
Examples:
- Assisted start-up businesses with the development of their strategy, business plan, and supporting financials for businesses in Information Technology, Health and Wellness, Art, Agriculture, Financial Services, Digital Marketing, Apparel, Workplace Safety, and Education sectors.
- Linked multiple businesses to relevant business incubators, assisted with packaging their strategy and story, as well as the compelling reasons to ensure incubator acceptance.
- Partnered with authors to ensure their books were published on the platform that was right for their message and their goals, resulting in successful engagements with each of Legacy, Partner and Self publishing houses.
Information Intelligence
In a world where the quantity of information continues to grow exponentially, Tandem Thinkers has successfully focused on helping our clients zero in on what’s relevant to develop creative and financially sustainable programs and strategies. We are experienced in important projects like data mining, analysis, and the resulting discoveries that help organizations know their next steps. We also excel at complex projects such as discerning the global opportunity for a product, by country or region.
Examples:
- Developed a business plan and validated the model in the marketplace to prove a product designed for the Ethanol industry could generate revenue in the distillery and food sectors – and how much.
- Re-focused a proprietary procedure designed for inspecting buildings, to the health industry, opening up an untapped market, and supported the proposal with a directed strategy to validate the concept and the market.
- Ongoing, administers large and complex multi-year surveys, crafting the data into clear, compelling presentations that illustrate the health of the organization.
Dear Doug
Think differently, connect the un-connectable, relate the un-relatable. Dear Doug is a zero risk approach to understanding how Tandem Thinkers can be one of your most creative partners in your business. It’s your perfect test drive! Here’s how it works: Give Doug a call, let him know what’s on your mind. Doug will connect with you for an hour or so and either give you the fresh thinking you were hoping for, or go away and come back with some. If you are not 100% satisfied, the $100 fee is completely refundable.
Examples:
- Why a lawn care professional needed to bring plumbing into the equation
- Helping an entrepreneur to define a gainful marketplace for a unique wellness device
- Why a software developer needed to re-think their value proposition
- How an entrepreneur could fuse three disparate services into one seamless brand and the supporting branding imagery
What Our Clients Say
With the introduction of the Canadian Anti-Spam Legislation (CASL) July 1st, 2014, it was important for us to ensure… compliance. Tandem Thinkers designed and delivered a creative and effective seminar to help us understand both the intent, and the protocols, for ensuring compliance.
…Doug approached the needs with passion and urgency, becoming a trusted advisor…as a solution provider and subject matter expert…
…Doug has the ability to fashion ideas and information and deliver them in reports and presentations to both business and community organizations in a compelling and understandable way…
…Through Doug’s leadership and innovative thinking we were able to develop… cornerstone… solutions… and provide strategic ideas…
…I was impressed with Doug’s ability to synthesize complex community and…issues into a simple visual model, and at the same time pay attention to the details it takes to ensure success…I recommend Doug as a great asset for any project requiring creative thinking, complex issues and involving multiple stakeholders…
…Doug’s leadership…proved to be pivotal…[and]…demonstrated Doug’s skills in effective research, report writing, and building and delivering a compelling presentation…
…Thinking creatively, being a strong contributor, attention to detail, and commitment to success are only some of the attributes Doug brings to a project…
Doug has a wide breadth and depth of experience in business, with a keen focus on what needs to be done. His dedication to supporting local businesses makes him an ideal mentor/coach for small business and entrepreneur…
Doug made himself available on very short notice… [and] … brought a combination of key skills to the team including a shared sense of urgency, strategy, creativity and a passion to win. His marketing and analytical skills strengthened our ability to create a powerful story. It was great to have Tandem Thinkers on our team.
…I was impressed with Doug’s ability to synthesize complex community and…issues into a simple visual model, and at the same time pay attention to the details it takes to ensure success…I recommend Doug as a great asset for any project requiring creative thinking, complex issues and involving multiple stakeholders…
…[Doug] researched our competition, mapped our likely stakeholders and their respective priorities, and forged a compelling report and presentation out of the work. Doug’s ability to simplify complex issues, communicate key messages and link business and community priorities makes him a strong contributor wherever he engages…
…Doug brings a wealth of skills and relationships in both business and municipal government. …His professional drive and passion…make him a great asset…
…[Doug] was able to summarize the myriad of detailed information and present it to the committee in an understandable format. He also provided the…team with concrete suggestions on how they could engage the community in the process. …Doug’s skill sets are an asset to any organization.
Complimentary Test Drive
At Tandem Thinkers your first meeting is always on us. We want to listen, consider, and offer thoughts and ideas to validate we understand, and to help you to learn more about who we are and what we can do for you.